As social media continues to explode, so does the meme hall of fame. Inside the vault where snapshots of pop culture moments create the perfect IRL reactions, one will surely find the gif of Homer Simpson slowly backing into a bush.
The famous GIF Homer derives from The simpsons episode where Homer’s neighbor refused to spend time with him, thus prompting the character to gradually retreat into a hedge after rejection.
No wonder the meme is great for capturing moods like embarrassment or just “staying out of it.”
The Homer meme has spawned other versions, including Homer backing into pizza, grass, and even space — basically anything that users consider to be comfortable places to escape sticky situations.
Homer Simpson’s relatable meme now returns in another cozy backdrop: a collaboration with adidas Stan Smith sneakers.
Like the Marge Simpson Superstars, the “Homer Simpson” Stan Smith shoes deliver a fuzzy ode to the character. Using green fleece and embroidery, adidas recreates the moment Homer escapes through the hedge, as seen on the heel of the shoe.
At the same time, a golden “Homer Simpson” is engraved on the upper, while a design of The simpsons figure replaces Stan Smith’s headshot on the tongue. Essentially, adidas is turning the Stan Smith into “Homer Simpsons” for this collab.
Now The Simpsons and adidas are going way back, having released Squishee and even Krusty Burger shoe collaborations in honor of the hit animated series, which ended after a 23-year run in May this year. .
The Simpsons are also no stranger to the world of fashion, shoes included, of course. Virgil Abloh admired the childlike nature of Bart Simpson, while Balenciaga made the fictional family models for his summer 2022 collection.
While Homer’s reaction to the house prices was priceless and understandable, it’s still hard to forget Kim Kardashian and Anna Wintour, The Simpsons, in the front row.
With Marge and Homer Simpson under adidas’ belt, I wonder if the brand is preparing a pack with the whole family. A blue Maggie sneaker topped with a bow would make an adorable kid’s sneaker, perhaps saving a pacifier charm for baby size.