AP Photo/John Minchillo
Brooklyn Nets superstar Kevin Durant has teamed up with a trio of music producers – Boi-1da, Cardo and 9th Wonder – on a “Producer Pack” for his line of Nike KD15 sneakers.
Kevin Durant @KDTrey5
My brothers @CardoGotWings, @9thwonder and @Boi1da always appear when called. This is no different, I appreciate it guys..Producer Pack Vol.1 on the kd 15s!! Who should be next? https://t.co/Fugqub16VP
Chris Joseph Brickley @cbrickley603
I think of all the players, @KDTrey5 has always been the most creative when it comes to different colors & the reasons behind them 🔥 https://t.co/MxH4h13Qv9
“Just like these artists have basketball courts in their homes, I have a studio in mine,” Durant said. Ian Stonebrook from the meeting room. “Once you’re there and trying to figure out the process? You respect the artist even more. I’m working on music, I’m just having fun. It’s a hobby.”
“Once I had the idea? Those were the first three that came to mind,” Durant added of his collaboration with Boi-1da, Cardo, and 9th Wonder. “We’ve all sat down and had conversations about sneakers and hoops before.”
Boi-1da has produced music for Drake, Rihanna, Eminem, Jay-Z, Nicki Minaj, Nas, Kanye West and Kendrick Lamar, among others. Cardo has worked with 2 Chainz, Drake, Kendrick Lamar, Travis Scott, Meek Mill, The Game, Wiz Khalifa, Jeezy, and Jay-Z, among others. 9th Wonder highlights include producing for Mary J. Blige, Jay-Z, Drake, Destiny’s Child, J. Cole, Kendrick Lamar, Erykah Badu, Ludacris and Nipsey Hussle.