This week, Ronnie Fieg will release four New Balance models for four consecutive days! Here’s everything you need to know about releases starting June 15.

Model: Kith x New Balance 990V4 “United Arrows & Sons”
Deposit date : June 15
Price: To update
Buy here: kith

Model: Kith x New Balance 990V3 “Daytona”
Deposit date : June 16
Price: To update
Buy here: kith

Model: Kith x New Balance 990V1 “Dusty Rose”
Deposit date : June 18
Price: To update
Buy here: kith

New Balance marks the 40th anniversary of the 990 by partnering with Ronnie Fieg. The duo will launch the first four models manufactured in this series: 990V1, 990V2, 990V3 and 990V4. Each of these will be released one day at a time with the 990v4 falling on Fieg’s birthday.

fieg references his past collaborations with New Balance over the past decade to derive colorways for these four sneakers. The Dusty Rose was inspired by an earlier version of the 990v2. The 990v2 takes its color from the 997.5 Cyclades. Next, the founder of Kith revives the 1600 Daytona in the form of the 990v3. Finally, the 990v4 is a nod to the 2018 collaboration between Kith and the Japanese label United Arrows and Sons around the 997.

Fieg wants everyone, especially her daughter, to join her 40th birthday celebration. The 990v4, which drops on its birthday, will arrive in full size – including infant, toddler, preschool and adult sizes. As he wrote in a Instagram post announcing the drop, “I needed to make sure my daughter was taken care of 😏”.

The shoes will drop from June 15. Starting with 990V4, United Arrows and Sons on June 15, 990v3 Daytona on June 16, 990v2 Cyclades on June 17 and finally 990v1 Dusty Rose on June 18.

New Balance’s focus on quality and consistency allowed the 990 line to remain a mainstay for generations. Whether it’s a dad in the suburbs or a model in Paris, the New Balance 990 is designed to fit any lifestyle.

All images: Kith